Why do you need a social media strategy?
Because every body says you do.
But why? Why do you actually need it?
What’s the purpose? What’s the point?
Are you flinging out random phrases 5 times a day because you’re supposed to?
Are you posting to 27 social platforms in the hope that someone’s there.
Who might buy your stuff. Maybe.
Does it mean any thing?
What’s the purpose? What’s the point? What’s the meaning?
Or are you just making more random noise?